Knowledge Center

Dec 02

Posted by:MyEfilings
Trademark Class 35 Business Services and Consulting

Trademark class 35 includes services for business management, advertising, business administration, consultations or the business services.  It mainly includes services rendered by an organisation principally with an objective of:

  1. Helping in the working or management of a commercial undertaking, or
  2. Helping in the management of the business affairs and commercial functions of a commercial enterprise. Also, the organisations like advertisement establishments which render advertising services, primarily by undertaking communications to the public, declarations or announcements concerning all kinds of goods and  services.

Goods and services have been classified into 45 Trademark classes in which 1 to 34 includes goods while 35 to 45 include services. This classification has also been used by Indian Trademark Registry for the classification of trademarks.


Class 35 of Trademark is a service category which includes a wide range of business and professional services. These services basically help in carrying out, managing, administering, or advertising a commercial enterprise or an industrial enterprise.

The following services fall into Class 35:

  • Services relating to advertisement, marketing, and promotion of goods and services
  • Publicity, advertising agencies or publicity agencies,
  • Bill-posting or outdoor advertising,
  • Layout services done with the objective of advertising,
  • Modeling for sales promotion or advertising,
  • On-line advertising,
  • Production of advertisements,
  • Publication of publicity texts and publicity columns,
  • Publicity material rental,
  • Radio advertising or radio commercials,
  • Sale promotions for others,
  • Searching of sponsors,
  • Telemarketing services,
  • Television commercials,
  • Updating the advertising material,
  • Writing of publicity texts
  • Public relations and public relation services
  • Services like Product demonstrations and product display,
  • Demonstration and presentation of goods on communication media, for retail purposes, shop window dressing
  • Trade show services,
  • Exhibition services,
  • Organisations which does promotion through fashion,
  • Organisations which put exhibitions for commercial or advertising purposes,
  • Organisation of trade fairs for commercial and marketing purposes,
  • Loyalty, incentive and bonus program services
  • Organisations which deal in providing advertising space,
  • Time and media,
  • Renting of advertising space,
  • Renting the advertising time on communication media
  • Distribution of material which helps in advertising,
  • Marketing and promotion,
  • Advertising by mail order,
  • Direct mail advertising,
  • Distribution of samples
  • Consultation in Advertising,
  • Marketing and promotion,
  • Advisory services,
  • Assistance services,
  • Commercial trading,
  • Consumer information services,
  • Administrative, purchase orders processing,
  • Newspaper subscriptions arrangement for others,
  • Subscriptions to telecommunication services for others,
  • Commercial information and advice to the consumers [consumer advice shop],
  • Commercial administration of the licensing of the goods and services,
  • Import and export agencies,
  • Price comparison services,
  • Procurement services for others like purchasing goods and services for other businesses
  • Retail and wholesale services of pharmaceuticals,
  • Sanitary preparations and medical supplies
  • Auctioneering and Auctioneering services
  • Renting of vending machines
  • Management and administrative services,
  • Business assistance,
  • Business management assistance,
  • Business inquiries,
  • Management of hotels,
  • Business management of performing artists,
  • Business management of sports persons,
  • commercial and industrial management assistance,
  • Business efficiency expert services,
  • relocation services for businesses,
  • Telephone answering for unavailable subscribers,
  • Outsourcing services
  • Accountancy,
  • Bookkeeping and auditing services,
  • Tax preparation,
  • Accounting,
  • Business auditing,
  • Drawing up of statements of accounts etc
  • Compiling data into computers,
  • Management of computerised files,
  • Systemisation of information into computer databases,
  • Administrative data processing
  • Human resources management,
  • Recruitment services,
  • Employment agencies,
  • Services of staffing like personnel recruitment,
  • Personnel management consultancy,
  • Psychological and physical testing of the personnel for the selection
  • Clerical services like document reproduction,
  • Invoicing,
  • Payroll preparation,
  • Photocopying and others,
  • Services performed by secretaries,
  • Shorthand, typing,
  • Word processing,
  • Transcription
  • Business management consultancy,
  • Business management,
  • Business consultancy and advisory services,
  • Professional business consultancy,
  • Organisation consultancy,
  • Business management advisory services
  • Office machines rental,
  • Equipment rental,
  • Photocopying machines rental
  • Business analysis,
  • Cost price analysis,
  • Research and information services,
  • News clipping services,
  • Business information,
  • Investigation of businesses,
  • Business research,
  • Appraising businesses,
  • Agencies providing commercial information,
  • Economic forecasting
  • Market and marketing research,
  • Studying the market and opinion polling
  • Compiling of statistics,
  • Collecting and processing of business data


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